Every company knows how important innovation is but they usually do not know how to go about it. In fact, they view innovation as just a process. They will gather people from different departments, hire a facilitator who is specialised in brainstorming, put them all in a room and go through some ideation session. At the end of the day, they expect innovation will just happen.

Innovation is not just about process. It involves a whole lot more. I believe the following areas are crucial in making innovation happen.

1. People
2. Culture
3. Environment
4. Process

In the coming weeks, I will discuss further on each area and provide advice which might be able to help you in your quest in making innovation happens. So stay tuned.